Digital Marketing

 

Digital Marketing

Digital Marketing Course Content

Digital Marketing is a broad concept and includes various channels like Search Engine Optimization, Search Engine Marketing, Email Marketing, Social Media Marketing, Inbound Marketing, Content Marketing, and Web Analytics.

However, before you enter the field of Digital Marketing as a student, it is recommended to do some homework in advance to get clarity on topics involved in the Digital Marketing Course Content. Having clarity of the Digital Marketing Course Content will help you to stay focused & on track throughout your journey of learning Digital Marketing. You will also get a better idea of what you will be taught in each module of Digital Marketing. With the help of the Digital Marketing Course Content, you will have a broad idea of learning Digital Marketing.

SEO COURSE

1) To begin with, SEO is the process that ensures a higher ranking of your website in the search engine.

2) In particular, SEO gets more traffic that is organic & relevant. This module of digital marketing training courses is crucial as it determines the rank of the website.

3) In addition, SEO can be thought of as increasing the visibility of your website so that it reaches the right audience.

On-Page & Off-Page SEO Practices

1) Learn the use of HTML, URL, Title, Meta Tags, H1, & Images.

2) Understand concepts of Crawling of XML & HTML Sitemaps.

3) Know Robots.txt, Achor text, & role of Linking.

4) Go through off-page SEO Tips & Tricks.

Social Media Marketing Course

1) To begin with, Social Media Marketing Course is another important dimension of digital marketing training courses.

2) However, with the increased use of Social Media, it has become one of the core components of digital marketing.

3) Consequently, the big brands soon recognized the potential of Social Media. Subsequently, they quickly incorporated it into their promotional activities. This makes Social Media Marketing an integral part of Digital Marketing Course Content.